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A render of what could be the iPhone 16 Pro
Most potential upgraders will find pricing to be a big factor in moving to the iPhone 16, a survey claims, with the introduction of Apple Intelligence almost as important.
With the iPhone 16 range set to launch within weeks, potential buyers of the new handset have to consider which model they should move to. Now, a survey indicates many consumers will certainly be making the shift to the new models.
The survey by SellCell asked over 2,000 people about the iPhone 16 and their purchase intent. Approximately 61.9% said they will be upgrading to the new model.
In terms of the upgrade factors that could encourage consumers to upgrade, 30.9% said Apple’s pricing of the iPhone 16 is their most important concern. In second place is thermal management, with 26.8% wanting Apple to keep their iPhones cool and minimally throttling.
A chart showing important iPhone 16 upgrade factors from a SellCell survey
Apple Intelligence is in third place, with 21.6% of consumers keen to see an increase in unique AI features. In fourth is a faster A-series chip with 21.5%, while in fifth is larger screen sizes.
Sixth and seventh places were shared by external buttons. 19% wanted to see the Action button across all iPhone 16 models, while 17.7% were keen to see the rumored Capture button.
Size matters
In another survey, the respondents were asked about the iPhone 16 Pro and Pro Max, which could have a taller and wider display.
Approximately 54.9% said they wanted a bigger iPhone. A total of 33% of respondents disagreed, saying that the iPhones are getting too big to handle by consumers.
Screen size survey results [SellCell]
A small group of 12.1% of the survey wanted to go back to the times of Mini models of iPhones, hoping that a new compact variant will be introduced.
When split down further to male and female responses, men were happier to use a bigger iPhone than women, at 62.1% to 47.8%. However 41.5% of women said that iPhones are getting too big versus 24.4 of male responses.
Slow your roll(out)
On the introduction of Apple Intelligence and the realization that most features won’t be available at launch, consumers are still fine with waiting for them to arrive.
When asked if they’re happy to wait an extra month to get AI features on an iPhone 16, 82.1% agreed with the wait. Only 17.9% said that the features should be launched alongside the iPhone 16 in September.